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PSFK: Westin's Room 414, June 2007
Download Article (.pdf)We first started to write about the ability to buy hotel room products back in 2004 and the trend seems to have kept on running. A recent newsletter from DailyCandy Philadelphia gives us an update on what Starwood’s designer hotel-retail offering at the Westin:
Next time you go on a room-raiding heist, reserve the newly renovated room 414 at The Westin. They didn’t just up the thread count on the sheets: Creative team RJ Thornburg created the concept, and Eileen Tognini commissioned area artists to create the artwork.
The best part? You can leave with everything, from Jenny Lynn’s photo art shower curtain to the Sherman & Gosweiler dresser — for a price, of course. The lighting, designed and created by Warren Muller of Bahdeebahdu, is also for sale, as are the armchairs (love the wood-grain fabric!) and even Thornburg’s salt and pepper checker set.
The room is part of a project called Uwishunu - a new group created by the tourism board in Philadelphia to attract new visitors to the city. The theme of the room was “hip Philadelphia” and the goal was to showcase local Philadelphia artists and designers.
http://www.psfk.com/2007/06/westins_room_41.html